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Why Do I Hear...
But Not Understand?

Study by Cambridge University in England Reveals Key Answer

U

ntil recently, there was
no practical way to identify
dead regions of hearing cells
in the ear. However, a new
British-developed procedure
using standard test equipment
now allows for identification
of dead hearing cell regions.
The study suggests that the
presence or absence of dead
regions may have serious
implications in the fitting of
hearing aids.
This research reveals that
amplifying dead cells is a mistake which will result in poorer
speech understanding in noise.
A new type of digitally programmable microcircuit is now
being released from NuEar–the
world leader in nanoScience
technology–that can be programmed to bypass the dead
cells. As a result, the patient’s
usable hearing cells receive
amplification, thereby improving speech understanding in
noise.
“We are employing a like
method in our diagnostic
sound booths using a sound
field speech in noise procedure,”
said Al McLees of Hearing Aid

environments.

Institute.“This test simulates
hearing in a noisy crowd. We are
able to determine maximum
speech understanding by frequency shaping this new hearing aid.”
The results have been phenomenal. For the first time,
a patient is able to actually
realize the exact percentage of
speech understanding improvement in noisy listening

These new products come
in all shell sizes, including the
smallest digital models, with
prices starting as low as $895.
During its release, NuEar is
offering this new frequency-shaping hearing instrument
on a 30-day satisfaction trial.
“Your satisfaction is absolutely
guaranteed,” McLees said.

FREE Demonstrations This Week
ing to the phrase
“customer satisfaction.” Well, imagine
no more - With this
breakthrough technology from NuEar,
the world’s largest
hearing aid manufacturer. Now comes the

first hearing aid ever
developed to address
your most important
needs. Not only does
it fit your individual
hearing loss, it fits the
way you live. If you
hear, but are having
trouble understand-

For more information, visit:
www.hearingaidinstitute.com

FREE
DEMOS TH
IS
WEEK ONL
Y!

Hearing Computer
Unnoticed in Ears
Imagine a hearing
aid that automatically adapts to your
surroundings and
reflects your specific
lifestyle. Imagine a
hearing aid that is so
pleasant to wear that
it gives a new mean-

Call Hearing Aid Institute
for a no-obligation appointment : 406-545-5877

ing conversation, you
owe it to yourself to
take advantage of the
free demonstrations
offered next week.
Call Hearing Aid Institute for a no-obligation appointment
406-545-5877.

Appointments are limited!
Call today!

“Bring in the talk – screen down the noise”
1

2

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4

SAVE
$400

and more next week only

Hearing Aid
Institute’s computer -assisted
fittings allows
our patients to
see their hearing “pop” into
focus.

The hearing computer is
fully automatic.

Just slip it in.

FREE

Hearing Aid
Repairs
Bring in your old or broken
hearing aids and let us repair
them on-site, while you wait, free
of charge, part not included.

“Hear the Beauty of Life”

It is hidden inside and
hearing is easy.

Hearing Aid
Batteries

88¢

4-pack
Cash & Carry
#10, 13, 312, 675

Limit 4 per customer

Save $400 and more on
digital systems.

FREE

Hearing
Consultation
Find out what you’re hearing,
what you’re not, and how
Hearing Aid Institute can help.

1211 Grand Ave #2
Billings, MT, 59101
406-545-5877

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