Christian Orms of Horizon Capital Partners

Christian Orms is the owner of Horizon Capital Partners at 404 N. 31st St. in Billings.

It’s been a tough run lately for money managers.

The lingering recession has spooked investors, crippled the markets and flushed out plenty of bad guys, from Bernie Madoff to ex-Billings broker Pat Davison, who is currently serving prison time for stealing millions from his clients.

Christian Orms has weathered the storm pretty well. Most of his clients are investing for the long haul and realize their investments are safe and that dips in the market generally work themselves out. That’s not to say he hasn’t had some nervous calls from customers.

“I promise you there was a lot of anxiety, you could hear it in their voices,” said Orms, who runs Horizon Capital Partners in Billings.

He solved the problem with good communication. “It’s good to stay in touch with your clients all the time,” he added.

Horizon Capital Partners is located at 404 N. 31st. St., Suite 112, in Billings, and may be reached at 208-0208. Here’s what else Orms had to say about starting a business and keeping it growing through hard times:

Nature of the business:

Financial Services: Independent SEC Registered Investment Adviser (RIA). Horizon Capital Partners (HCP) provides money management services to individuals, trusts, estates, charitable organizations, corporations and small businesses. HCP’s business is unique.

Why start this business?

Returned to Billings from Portland, Ore., for family reasons with no employment and decided it was a right time to start.

Where did startup funding come from?

Personal funds.

How long have you been in business?

Since 2003, seven years.

Your biggest challenge during the current recession?

There were several. The biggest of them was developing tactics to apply to customer assets that could help mitigate the declining value of their assets. The second was reassuring customers that financial products were tools we could use to reach their goals and those goals were still achievable.

What was done to overcome those challenges?

Developed and implemented tactics to mitigate risk and maintained contact with clients about those tactics and the effect they would have on the financial assets.

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What is being done to expand the business?

The most important aspect of growing a business like this is to serve customers well.

Your best business decisions?

To view business activities through the lens of the “Seven Habits of Highly Effective People” activities. I try to set and accomplish daily goals with the long-term vision always in the picture.

Your worst business mistake?

Avoiding the necessary activities for success, which don’t come naturally, and focusing on the ones that do.

What advice do you have for someone running a business?

Focus on the daily blocking and tackling activities of your business.

If you show up every day and do the right things, good outcomes will eventually follow.

Number of workers?

One full-time and one part-time.

What’s your five-year plan for the business?

Grow to $250 million in assets under management.

A question you would ask other entrepreneurs?

How did you extend yourself to try and reach a big goal?

If you weren’t doing what you are now, what would be your dream job?

Marine biologist focused on mammals.

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