COOL is an acronym for Country Of Origin Labeling. Most of the items that enter the United States are labeled. However, two of our most important items - beef and pork - are not labeled for country of origin. The product that you buy may originate in a foreign country where standards are not as strict as those in the United States.
Surveys indicate that an overwhelming percentage of American consumers prefer labeling of their beef and pork. Nevertheless, there remains substantial opposition to country of origin labeling of these two items. This oversight can be rectified in the 2019 Montana state legislature.
It would be beneficial for both beef producers and consumers to learn more about COOL. Toward that end, the Central Montana Resource Council is hosting a free seminar concerning COOL at 6:00 P.M. on January 17 at the Community Center located at 307 West Watson in Lewistown.
Clay Dunlap, chairman